Like I said at the start:
My suspicion is that's what happened here. My theory is something like this: 1.) Find a small law firm that is infringing on your image. 2.) Tell them you would like to sue them and if they don't put up a fight, you will forgive the infringement, pay them some cash and/or cover all their costs. 3.) File a "Stipulated Motion for Consent." You can see this at: http://www.jdsupra.com/legalnews/stipulated-motion-for-consent-judgment-g-25447/
So this means the case never went to trial so it doesn't count as a loss for the law firm. But for Getty, it counts as a big win. It sets the "going rate" for a single-image infringement at $5000 and you can damn well believe they will use that chip to bargain with other innocent infringes in the future.
This is all my opinion of course. But I can think of no better reason as to why this law firm chose to roll over.
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Find a law firm to be a "patsy." That is, one that won't put up much of a fight or just plead guilty. That way you have a precedent set for these single image cases. Am I paranoid?
My suspicion is that's what happened here. My theory is something like this: 1.) Find a small law firm that is infringing on your image. 2.) Tell them you would like to sue them and if they don't put up a fight, you will forgive the infringement, pay them some cash and/or cover all their costs. 3.) File a "Stipulated Motion for Consent." You can see this at: http://www.jdsupra.com/legalnews/stipulated-motion-for-consent-judgment-g-25447/
So this means the case never went to trial so it doesn't count as a loss for the law firm. But for Getty, it counts as a big win. It sets the "going rate" for a single-image infringement at $5000 and you can damn well believe they will use that chip to bargain with other innocent infringes in the future.
This is all my opinion of course. But I can think of no better reason as to why this law firm chose to roll over.