As I have been saying for years, the technology revolution is decimating many in the various fields of the media industry. Anyone in the content business, including myself, are not immune.
Those that don't "get it" and start changing the way they do business (and I don't mean threatening and suing everyone you can), are going to be put out of business, plain and simple.
Getty Images attempted to the stem of tide years ago by trying to buy up all the smaller stock photo businesses to prop up and control the stock photography business until they realized they couldn't buy fast enough and what they were buying were highly devaluing assets.
Getty has portfolios of photos that are probably worth less than 1/2 than what they bought them for 5 years ago. So, they have resorted to consigning photos by squeezing the dog-shit out of blind photographers that are looking for a savior and desperate for anyone to sell their photos.
All but the best and business savvy photographers will survive, the rest of the photobugs will become simply become hobbyists claiming IRS write-offs.
There is just a glut of imagery today. No one in their right minds would consider rights-managed photos. Too much supply where a million-dollar business can legitimately buy and use a hundred royalty-free photos without any hassles and headaches.
After all, who wants the brain damage that goes along with the risk of getting extortion letters?
Kevin Sutherland has been a great example of how these guys talk a huge game, use extreme scare tactics, and even try to "reason" with people. I hope people find the thread here and there as a future reference and learn not to be scared of all the hot air these types blow around. He has absolutely nothing to say now that Peggy has reported the case dropped.
Topic: Info on Woolf, Gafni and Fowler LLP (Read 43642 times)