I Can Haz Copyright Infringement? Internet Memes and Intellectual Property Risks

[Robert Krausankas (BuddhaPi)]

Internet memes—those attention-getting images, videos, and catchy phrases that whip across the Internet via email and social media—have long been a part of online culture. But while a corporate strategy of exploiting memes can be highly entertaining and can capture consumers' attention, using these online assets can be risky if intellectual property rights are infringed in their dissemination. If marketers at your company use Internet memes for corporate purposes, you risk unwittingly infringing the rights of intellectual property owners.

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